The honest hook
Traffic & Profit Calculator
Every “$10k/month” breakdown stops at one division: goal divided by price equals sales. The number that decides whether the plan is real is the second one — sales divided by your conversion rate, which is visitors. Set your target and see what it actually costs in traffic, and what you'd truly keep after fees and tax.
What you're aiming for
Where you sell
Rates change without notice and vary by account and country. If your own payout shows something different, type that in — your figure beats ours.
Where you are today
Optional — leave at zero if you haven't launched.
5,539visitors/month at 2%
That's 111 sales a month — about 3.7 a day — at $18.06 take-home each, and roughly 185 visitors a day.
| If your conversion rate is… | Visitors you need per month | Per day |
|---|---|---|
| 0.5% | 22,153 | 739 |
| 1% | 11,077 | 370 |
| 2% — your input | 5,539 | 185 |
| 3% | 3,693 | 124 |
What kind of numbers these are. Fee rates come from the platforms' own pages, labelled above with the date we checked them and flagged where a platform contradicts itself. Everything else is a scenario: conversion rate, the ~1%/month a promoted email list is assumed to buy at, and the ~30% set aside for tax. We publish no conversion benchmark because we have no sourced one — published ecommerce figures swing widely by category, platform and traffic source, and a single number here would sit directly under a target people already misjudge. Use your own rate once you have one. Hitting steady traffic on a new site usually takes months — the honest part most calculators skip.
The free starter guide walks through finding a product, listing it, and getting the traffic these numbers assume — step by step.
Fine print. Every figure on this page is an estimate calculated from the numbers you enter — not a forecast, a quote, or a statement of what anyone earns. Platform fees, payment-processing rates and tax treatment change without notice and differ by country, account type, product type and currency; the rates behind each preset were read from the relevant platform's own published pages on the date shown beside them and may have changed since, and where a platform's own pages disagree we show both readings rather than choose one. The rate you are actually charged may differ from the preset shown here, and we cannot keep these figures current with every platform's pricing changes. Treat each preset as a starting point to overwrite with the rate on your own account or payout statement — the fee and flat-fee boxes are editable for exactly that reason. Conversion rates and the ~30% tax set-aside are illustrative scenarios chosen by you, not measured benchmarks — we publish no benchmark conversion figure because we have no sourced one. Results exclude any fee, tax, refund, chargeback or cost not entered above. Nothing here is financial, tax, accounting or legal advice, and no income is claimed, promised or implied. Check every figure against the current published fees of the platform you sell on, and against your own settled payouts, before relying on it. See our disclosure and terms.